Here's a new promising business with most of the major groundwork already done. Product is designed. Research, tests, and licenses long carried out and acquired. Suppliers are in place. A cost cutting delivery service is established. As the result, Kolokol Kvass can now be found in stores, and is quickly gaining popularity.
It is a social-media minded business, because that, according to Harvard Business Review, is required for successful crowdfunding. Angel investors? Venture capitalists? Public shareholders? Not quite yet. In need of funding? Yes, definitely.
Why crowdfunding? It's the tangible form of customer feedback, which gets rewarded in some way. A win-win situation!
It is a social-media minded business, because that, according to Harvard Business Review, is required for successful crowdfunding. Angel investors? Venture capitalists? Public shareholders? Not quite yet. In need of funding? Yes, definitely.
Why crowdfunding? It's the tangible form of customer feedback, which gets rewarded in some way. A win-win situation!